The Sustenance Society

Visit our tiny Whitley Bay micro bakery for bread, pastries, and coffee.

You’ll find us at 70 Whitley Rd, Whitley Bay, NE26 2NE

Come in and say hello

The Sustenance Society aims to celebrate real ingredients, the process of making food, and the people that are involved, in other words the sustenance of our society.

We are a tiny Micro Bakery situated in the heart of Whitley Bay. We love-love-love our community and our biggest aspiration is to offer our friends and customers high quality, highly nutritious bread and pastries. We also like offering a place to gather, with a cup of coffee, in an atmosphere that embraces the process of making.

What we stand for at The Sustenance Society:

– We believe that what is good for the Planet is good for us. We will never compromise on the quality and provenance of our ingredients. We want real food, organic whenever possible, low carbon and zero mileage between production and retail.

– We know our social responsibilities. We believe in investing in our staff, offering training, fair pay, fair opportunities and a good and healthy environment to work in. At The Sustenance Society, we believe we should invest in people as much as we should invest in food.

– We value, so very much, your experience with us. We believe in the full transparency of the baking process, you can see us making what you eat. This creates an environment that embraces baking as an experience and creates a warm, friendly and smelling rather nice atmosphere for our customers.